Flowers Twickenham Privacy Policy

Name: LIKE A ROYAL
Brand: Flowers Twickenham
Price: 85.00 GBP
Availability: InStock

Introduction

This Privacy Policy describes how Flowers Twickenham ('we', 'our', or 'us') collects, uses, stores, and protects the personal data of customers placing flower delivery orders from within Twickenham and surrounding districts. Our commitment is to treat your information responsibly and transparently in compliance with the General Data Protection Regulation ('GDPR'). This policy explains your rights and our obligations when you interact with our services.

What Data We Collect

When you place an order with Flowers Twickenham, we collect and process certain personal data to fulfill your purchase and provide quality service. The types of data we may collect include:

Contact Information: Your name, delivery address, billing address, and, if provided, the recipient’s name and delivery details.
Order Information: Details about the items you order, any personal messages for recipients, and transaction details.
Payment Details: Payment method, partial card numbers (never the full card), or payment reference numbers if payment is processed via a third-party provider.
Communication Data: Preferences, queries, and correspondence you share with us, including feedback and special instructions.
Technical Data: Where our website is used, we collect information such as your IP address, browser type and version, device identifiers, and timestamps.

Lawful Basis for Processing Data

We process your personal data under the following lawful bases as provided by the GDPR:

Contractual Necessity: Processing your data is required to fulfill our contract with you. This includes processing orders, handling payments, and arranging deliveries.
Legal Obligation: We may be obliged to process your data to comply with applicable laws, such as accounting and taxation requirements.
Legitimate Interest: It is sometimes necessary to process your information for operational reasons such as fraud prevention, protecting our business interests, improving our services, or resolving disputes, provided such interests are not overridden by your rights and freedoms.
Consent: In certain cases, we may process your data with your explicit consent, for example, to send marketing communications. Where consent forms our legal basis, you retain the right to withdraw it at any time.

How We Use Your Information

Flowers Twickenham uses your data to:

Process and deliver your orders accurately and efficiently;
Send service messages regarding your order (such as confirmations and delivery updates);
Contact you to resolve any queries or issues relating to your order;
Improve our customer service and operational processes;
Comply with our legal and regulatory requirements;
If you have provided consent, to share offers or news about our products and services.

Data Retention

Your personal data will be kept only for as long as necessary to fulfill the purposes it was collected for, including for the purposes of satisfying any legal, accounting, or reporting requirements. This generally means:

Order and transaction data is retained for up to seven years for tax and record-keeping, in accordance with UK law.
Customer queries or correspondence is kept for up to three years after resolution for quality assurance and business continuity.
Data used for marketing purposes will be processed until you withdraw your consent or unsubscribe.

At the end of the retention period, your data will either be securely deleted or anonymized so that it can no longer be associated with you.

Data Processors and Sharing

We may share your data with trusted third parties where essential for service fulfillment or business operations. Examples include:

Payment Processors: Secure online payment gateways handle your payment details and comply with PCI DSS security standards.
Delivery Partners: Couriers or local delivery staff may access recipient names and delivery addresses to ensure timely floral delivery.
IT and Website Providers: Technology partners supporting our website, email, or data storage systems.

All third-party service providers are subject to rigorous data protection requirements and may only process your information per our instructions. We do not sell or rent your personal information to unrelated third parties for commercial purposes.

Your Rights Under GDPR

Under the GDPR, you have the following rights over your personal data:

Right of Access: You may request a copy of the personal data we hold about you, along with certain information about how it is used.
Right to Rectification: You can request correction of personal data you believe is incomplete or inaccurate.
Right to Erasure ('Right to be Forgotten'): You can ask us to delete your personal data where there is no good reason for us to continue processing it.
Right to Restriction: You may request that we suspend the processing of your personal data in certain circumstances.
Right to Object: You have the right to object to us processing your data for direct marketing, or if you feel our legitimate interests are not justified.
Right to Data Portability: You can request certain personal data in a structured, commonly-used, and machine-readable format and have it transferred to another provider.
Right to Withdraw Consent: Where we rely on your consent to process your data, you can withdraw it at any time.

To exercise your rights, or if you have any questions about how your personal data is handled, you may contact us using the information available on our website or by written request. We will respond to your requests as required by law, typically within one month.

Security Measures

We have implemented appropriate technical and organizational measures to protect your personal data against accidental loss, unauthorized access, use, alteration, or disclosure. Our safeguards include data encryption, secure payment processing, and limiting access to personal data strictly to authorized personnel and processors.

Policy Scope and Updates

This Privacy Policy applies to all customers placing orders with Flowers Twickenham for delivery within Twickenham and surrounding districts. We may update this policy from time to time; significant changes will be communicated through our website or at the point of data collection. We encourage you to review this policy periodically to remain informed about how we protect your information.

Contact Us

If you wish to exercise your rights or require clarification regarding any aspect of this Privacy Policy, please refer to the contact information provided on the Flowers Twickenham website or write to our registered business address.